2026-01-12
Discover the advanced printing material that changes color with viewing angles and lighting conditions, and its applications in security, design, and brand enhancement
Optically Variable Ink (OVI) is a specialized security ink that changes color when viewed from different angles. This effect is achieved through multi-layer thin-film interference structures within the ink, where each layer's thickness is precisely controlled to reflect different wavelengths of light at varying angles.
Unlike conventional inks that rely on pigment absorption, OVI's color originates from light interference. When light strikes the ink surface, it reflects and interferes between multiple thin film layers, creating vibrant iridescent effects with smooth color transitions as the viewing angle changes.
The core technology of optically variable ink is based on thin-film interference. The ink contains microscopic multi-layer flake pigments consisting of alternating high and low refractive index materials, with each layer measuring only a few hundred nanometers thick.
As light passes through these multi-layer structures, partial reflection occurs at each interface. These reflected light waves interfere with each other, enhancing certain wavelengths while diminishing others, producing specific colors. Since viewing angle changes affect the optical path difference, the perceived color shifts accordingly, creating dynamic visual effects.
OVI represents one of the highest levels of anti-counterfeiting technology, extremely difficult to replicate, widely used in currency, passports, IDs, certificates, and high-value product security labels.
The unique color-shifting effect captures consumer attention, enhances product packaging appeal, and elevates brand perception and product value.
Modern optically variable inks feature heavy-metal-free formulations that meet international environmental standards, suitable for food packaging and children's products
Currency & Security Documents: Over 100 countries worldwide use OVI for banknotes and important documents, providing the highest level of security protection.
Luxury Packaging: High-end cosmetics, spirits, watches, and other products utilize OVI to enhance packaging luxury and uniqueness.
Brand Protection: Leading brands use OVI on authentic labels, helping consumers easily identify genuine products and combat counterfeiting.
Creative Design: Designers employ OVI to create dynamic visual effects for artworks, bookbinding, and premium promotional materials.
Established in 2004, Printarea Technology (Guangdong) Co., Ltd. has specialized in the R&D and production of printing inks. We continuously introduce advanced technologies and update our Ceres product series to provide high-performance printing solutions.
Our technical team has extensive experience in specialty security inks, offering comprehensive support from technical consultation to product application. In 2014, we established a branch in Myanmar, entered the Thai market in 2024, and plan to complete our Thailand production facility in 2026.
Printarea products have reached over 160 countries worldwide. We adhere to the principle "Printarea products are always premium," providing high-quality, efficient, and environmentally friendly printing solutions that empower innovation and development in the global printing industry.
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